Sometimes a complete overhaul can be a scary picture to paint for community managers. The success of a multi-family property's re-branding is more often in the finesse of color correction. Using the existing architectural elements and even the current theme or tone that has been set can be the most effective and economical way to add curb appeal.

This article we published in Units Magazine, "Color Correction," and the example used within it is a great representation of working smarter—and using a level of finesse in exterior color design that is savvy and conducive to our client's needs.

The creative solutions we bring to the table as architectural color consultants do not only allow for a positive ROI for owners and managers—they set communities apart and ahead in the market.